by Peter Fox
© 2006, Peter Fox
To track development of the Internet actually not so it is difficult, as it seems. First sites it was simple a little. About SEO then nobody heard, and it was not necessary. Practically in each niche the competition was absent. Then someone has reached idea of that a plenty of keywords on page leads to improvement of positions in delivery by the given search inquiry. Yes, search systems then used simple algorithm. However, with such "content-spammers" was necessary to struggle. Now the greater role is played with links to a site - and they appreciably determine success of the project on the Internet.
The Internet - a huge, immense source of the information. Good, bad, valuable and not so - the information it that determines existence of the Internet and its value for people. For this reason conducting reasonable business on the Internet provides presence of the helpful information. Your task - to give to them it.
Various aspects of algorithms of search systems which are used for improvement of positions in search delivery, have led to occurrence of tens and hundreds thousand the sites stuffed by keywords; to millions irrelevant links. Have appeared even doorways - fictitious pages. They are used for a redirect of the user on another, less optimized for search systems, a site. The advanced algorithms or lower their positions, or in general remove from delivery.
There is only one checked up and absolutely safe way to be kept above (preliminary there having got, certainly): a qualitative content.
The good content is pleasant not only to search systems - visitors also will be from it in delight. Giving to the visitors the helpful information, you receive in their person a captive audience of your project! It is the keystone to success!
If your content is really good and unique, it with pleasure will be placed on the pages with other projects. Certainly, there are dishonourable persons who will give out the text for personal and will ignore all rules of a good form. Basically, in exchange for accommodation of your content on pages of other sites, you receive growth of quantity of links to your site and, as consequence, improvement of positions of your project in search delivery. For this purpose it is necessary to place constantly articles in free article directories with links to your site.
Thus, though the content also is not now determining factor of ranging of a site in results of search systems, presence of qualitative and unique texts - the important factor of successful development online-project.
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